JNF is a nonprofit organization and United Nations NGO (non-governmental organization) that gives all generations of Jews a unique voice in building a prosperous future for the land of Israel and its people. JNF began in 1901 as a dream and vision to reestablish a homeland in Israel for Jewish people everywhere. Jews the world over collected coins in iconic JNF Blue Boxes, purchasing land and planting trees until ultimately, their dream of a Jewish homeland was a reality.
Today, JNF embodies both heart and action; our work is varied in scope but singular in benefit. In recent years, JNF has delivered on its bold and unprecedented vision in the One Billion Dollar Roadmap for the Next Decade, an innovative plan for Israel’s future. JNF’s Blueprint Negev initiative has transformed Israel’s Negev Desert, making the Southern Israel an attractive place to live and work. Similarly, Go North initiative has begun to provide new economic development opportunities to grow tourism, increase employment, offer educational and housing options and make Israel’s north a desirable place to both visit and live.